Yelena Gadzhievna Isinbayeva wins women's pole vault final

Five things we learned from day four at the World Athletics Championships.

Yelena Isinbayeva of Russia celebrates with her national flag after winning the women's pole vault final during the IAAF World Athletics Championships Reuters/Kai Pfaffenbach

• If you build it, she will come. Ok it’s a slight misquote from the Kevin Costner vehicle Field of Dreams. But when did inaccuracy ever stop me? And besides, it’s so pertinent. The ‘she’ in question is one Yelena Gadzhievna Isinbayeva. She came. She saw. She conquered. La Isinbayeva is the pole vault drama tsarina. She's got two olympic crowns and added a third world title on day four beating her arch rival Jennifer Suhr into silver for good measure. The poor attendances at the championships have been highlighted over the past few days but around 40,000 were in the Luzhniki Stadium to see their darling perform. She didn’t disappoint. What a trooper.
• Usain Bolt should get his notebook out and take a few tips from Ms Isinbayeva. The Jamaican has his post victory archer’s pose but Yelena delved into her box of tricks from her gymnast past to celebrate her third world title. After sprinting off to embrace her tough love coach Yevgeny Trofimov, the 31-year-old gave herself to the crowd. She cartwheeled along the athletics track, then waved, smiled and shone on her lap of honour. She dedicated her victory to the coach who'd turned her to the pole vault when she was 16. Trofimov, she said, had believed in her when she’d doubted herself. I’m seeing a film here.
• There’s no room for cynicism amid the circle of love. Isinbayeva has often talked about putting on a show for the people. And she does often look like she’s swanned in from a gala to take the pole vault plaudits before wafting on to another glittering soirée. After her gold medal performance in Beijing in 2008, she informed organisers that she’d try for a new world record. Excellent timing. With all the other events finished for the night in the Bird’s Nest Stadium, Isinbayeva had the lights, camera and action all trained on her as she had the bar set at 5 metres 5 cm – one centimetre higher than her own world record. After two failures, the third was successful. The people went home. Late but entertained.
• The Ethiopians are coming. Mohamed Aman won the men’s 800 metres on day four. The 19-year-old is the first Ethiopian to win a medal at a major championships in an event under 5,000 metres . It could be the start of something beautiful.
• We’re going to quit the film references and set up a meter to gauge the testosterone flying around after the finals. The post race comments are often fuelled with the stuff and this hormone drenched analysis really should be conveyed to the wider world. Puny specimens like myself can only look on and listen in shock and awe at these slabs of sinew and muscle. Here’s the first offering to the Testosteronometer from LaShawn Merrit after he obliterated the 400 metres field: “I drew lane 6 so I said: ‘OK, I’m already out front. Let’s go ahead and run like a big dog and stay out front.’ I knew what I could handle timewise so it was just a matter of going out confident and running well. I knew I wanted to go out and dominate the race. I knew it was going to take me being mentally confident. I was mentally confident. I was physically ready. I went for it and I got it.” Woof.