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Visiting France

McDonald's reopens world's top-selling outlet on Paris Champs Elysées

media Paris's Champs Elysées on a car-free Sunday last year Reuters/Philippe Wojazer

Eat your hearts out, French gastronomes! McDonald's has reopened its most successful outlet in the world ... on Paris's world-famous Champs Elysées avenue. The massive burger joint has been closed for six months for renovation and the US-based chain promises more personal attention from staff and more choice.

McDonald's Champs Elysées reopened on Friday ready to serve 5,000 customers a day - 1,825 million per year - and revive the trade that brought in 13.5 million euros - its highest turnover in the world - in 2014.

That puts it ahead of other top outlets, two of which are also in France - at Disneyland outside Paris and La Défense, the capital's business district - along with Moscow's Pushkin Square.

The fast-food restaurant, which was opened in 1988 and employs 180 people in the low season, rising to 230 in high season, can seat 390 people inside and another 80 on the pavement outside.

The revamp has installed a 25-metre bay window that allows a 180-degree view of the avenue, one of Paris's top tourist destinations.

Customers will be welcomed by personnel and have new choices for their meals, including high-end burgers and a new menu of ice creams, according to McDonald's France president Nawfal Trabelsi.

 

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